Subham Review: Star heroine Samantha Ruth Prabhu made her production debut with Subham, a horror-comedy with supernatural suspense combined with comedy. The movie, which was sold in the open under Samantha’s banner, finally released on the big screen today. Let’s see how Subham performs in engaging its viewers.
The story is set in the small town of Bhimunipatnam and is about Srinu (Harshit Reddy), a cable TV operator who loves spending time with his closest friends (Gavireddy Srinivas, Charan Peri). Their tranquil life, however, goes awry in a weird manner when their wives Srivalli, Farida, and Gayatri (Shriya Kontham, Sravani Lakshmi, and Shalini Kondepudi) are consumed by an addiction to a TV serial called Janmajanmala Bandham.
Their actions become more bizarre. They become violent if disturbed while watching the broadcast of the show. As Srinu and friends try to solve the mystery, they come across Maya Mata (Samantha Ruth Prabhu), whose character holds the key to solving the mysterious phenomenon. The movie slowly weaves the link between the series and supernatural powers and takes the story to a thrilling conclusion.
Being Samantha’s maiden production effort, she is very much the USP of this film. Her creative inclinations—evident in her selection of non-traditional roles—are reflected in her choice of producing Subham, which takes the horror genre and reworks it in a comedy avataar.
Director Praveen Kandregula keeps the film in a lively balance of comedic narration and suspense. The first half goes very smoothly with appropriate humor, but the second half falters a bit through repetitive scenes. Although the climax is predictable, it remains loyal to the film’s title and theme.
Technically, cinematographer Mridul Sen presents visually pleasing frames, but tighter editing by Dharmendra Kakarala could have enhanced pacing.
The actors, including Harshit Reddy, Gavireddy Srinivas, and Charan Peri, give natural performances, and it is easy to relate to their characters. Because the main actors are not well known, audiences can easily get into their characters without any preconceived notions.
Shriya Kontham, Sravani Lakshmi, and Shalini Kondepudi effectively balance humor and intrigue. Samantha’s role, while limited, adds star power and publicity appeal to the film.
Engaging first half
Fresh concept with humor and horror
Entertaining comedy tracks
Crisp runtime
Sluggish pacing in the second half
Predictable climax
Repeated sequences diminish the thrill
A Lighthearted Horror-Comedy That Works Best for OTT
Subham manages to churn out a satisfying horror-comedy, most suited for weekend home viewing audiences over a theatrical run. It would be enjoyable, though, if one doesn’t have much riding on it.
Its appeal is limited, in fact, over a theatrical experience.
Samantha’s addition to the project, both on and off-camera, brings name value, thus making her transition behind the lens a commendable experiment in narratives.
Rating: 2.25/5