Star Rajinikanth’s latest film Coolie is making waves on the eve of its release. Even before the official box office numbers, Coolie has turned into a controversy. The distributor of Coolie issued a clear warning against generating fake box office numbers. Confirmed that legal action could be undertaken against defamers. Coolie Distributor Slams Fake Collection Reports, To Take Legal Action.
The distributor made a detailed statement that certain sites and individuals were publishing exaggerated or unreal collection reports regarding Coolie. They have asserted that the only credible figures were those released by the production and distribution teams. According to the distributor, strict legal measures would be taken against falsehoods deliberately spread about the movie to protect its credibility and to safeguard business interests.
Why Fake Figures Are a Concern
Box office numbers are always very crucial to making at the perceptions of the audience and investor towards a film. Inflate or false figures make this sure about unrealistic expectations, damage reputations, and mislead trade. Especially in the case of a star like Rajinikanth, where every film release turns into a mammoth event, much higher stakes are involved. The distributor put forth that Coolie should be judged upon its actual performance and not on manipulated reports around it.
Fans Rally Behind the Move
Rajinikanth’s loyal fan base rallied behind the distributor’s decision. Many resorted to social media and blasted those behind the unverified box office claims, urging all to refer only to official updates. Trade analysts have also welcomed this move since it might deter increasing trends of false box office reports in the industry.
ALSO READ: Did Rajinikanth Coolie Enter Rs 500 Crore Club in Just 12 Days?
The film by Lokesh Kanagaraj, Coolie, is among this year’s most talked-about films, promising to deliver Rajinikanthan as never seen before in an action-packed avatar. High expectations from the distributor’s proactive initiative aim to ensure that success is gauged fairly and clearly.
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