Taylor Swift just made history again this time without even stepping on stage. Madame Tussauds has unveiled 13 brand-new wax figures of the global pop icon, making it the largest multi-figure launch in the museum’s 250-year history. The figures celebrate Swift’s record-breaking Eras Tour and will be displayed across 13 cities and four continents.
Madame Tussauds has launched its most ambitious tribute yet. Tussauds paid the tribute by installing 13 new wax figures of Taylor Swift across the globe. The museums placed the figures in Amsterdam, Berlin, Blackpool, Budapest, Hollywood, Hong Kong, Las Vegas, London, Nashville, New York, Orlando, and Sydney. And also with a touring figure starting in Shanghai.
This global rollout showcases Taylor Swift’s powerful cultural impact. She sold out 149 shows across five continents during her recent Eras Tour, cementing her status as a worldwide phenomenon.
Over 40 expert artists worked for 14 months to create the figures. Each waxwork showcases a unique look from the Eras Tour, inspired by iconic moments from her different musical eras.
The Sydney statue honors The Tortured Poets Department era. It features a Vivienne Westwood white taffeta corseted gown, handwritten with lyrics from Fortnight. The outfit is paired with Louboutin lace-up boots, crystal gloves, and a custom microphone exactly like the one Swift used on stage.
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Laura Sheard, Global Brand Director at Madame Tussauds, called Swift a “generational icon and cultural powerhouse.” She said, “This 13-figure tribute is not only a nod to her favorite number but also a testament to her impact on music, fashion, film, activism, and the global economy.”
This launch even outshines past figure unveilings by the museum, including seven Harry Styles figures in 2023 and eight for Lady Gaga in 2011.
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