Top 5 Richest Mobile Phone Brands: One of the most competitive markets in the world, the smartphone industry,) has its biggest defining factors: brand value and revenue. In the headlines, Apple’s iPhone and Samsung are most likely to come up amongst the top contenders. But there is more to it: many other brands have also built tremendous wealth and market influence. So, let’s discuss the top five richest mobile brands, and figure out who really is richer: the iPhone or Samsung?
Apple remains the richest mobile brand in the world. Though it sells even less than half the units that Samsung does, Apple takes the lion’s share of global smartphone revenue and profits. The iPhone alone generates over 50% of the company’s total earnings, assuming the premium-price and never-seen-before brand equity- that no other Android brand enjoys.
Samsung stands strong in global smartphone shipments, covering devices for all price segments. Its premium segment and budget segment earning revenue generation model gives it guaranteed control. Less profitability than Apple, but the larger product mix keeps it rated high.
Xiaomi has gained legitimacy very fast in the Asian and European markets. This company targets the segment of customers looking for feature-rich phones at attractive prices that provide the company with robust revenue streams. Expansion to smart devices and accessories adds to the financial muscle.
Oppo is a vast investor in innovating its product line with the utmost investment in camera technology. With strong Indian and Southeast Asian operations, it becomes one of the wealthiest smartphone brands marketed on style and performance.
Vivo is a company that caters to the youth with stylish designs and features oriented towards music. The good sales in emerging markets keep it financially fit and find a place among the top mobile brands in the world.
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Apple rules the rich list in sales and profit margin, whereas Samsung takes charge in width and units sold worldwide. Xiaomi, Oppo, and Vivo are also just close behind, giving the industry a battlefield character. All these brands lend credence to the fact that mobile wealth can be accrued on both premium pricing and mass appeal.