The government changed the GST on the smart TV displays from 28% to just 18%. This action decreased the price point for televisions, making them more affordable for families and individuals across India. The price change happened immediately as brands were forced to announce price discounts. Consumers are now able to purchase smart TVs at lower prices on multiple e-commerce platforms.
Thomson, a top consumer brand, has announced big price cuts. Earlier Rs. 6,499, the 24-inch smart TV is available for Rs. 5,799 now. From September 22 onwards, the new price would be in effect.
Sales spikes are expected during the festive season because of this announcement. Deals will be available on Flipkart and Amazon. The price drop by Thomson means the smart TVs have become much more affordable.
The 32-inch smart TV from Thomson is now available for Rs 7,999, a saving of Rs 1,000. The 40-inch is Rs 11,999, down Rs 2,000; the 43-inch TV is at Rs 13,499, a discount of Rs 2,500; the 50-inch variant is at Rs 20,999, Rs 4,000 slashed; the 55-inch smart TV is Rs 27,999, Rs 5,000 removed; Rs 38,999 for the 65-inch, a Rs 7,000 drop; Rs 84,999 for the 75-inch QD Mini smart TV, a saving of Rs 15,000.
Price cuts by Sony come in the wake of this trend. Sony offers 5 to 10 per cent discounts. For example, a Rs 35,000 Sony TV now sells for Rs 31,500. This puts premium range in the pocket range. Now the Indian buyers can afford the high-quality TV. The price cuts by Sony are on the heels of the festive sales.
In light of the price reductions from some of the best television brands, as well as the GST reductions, there are clear benefits for some consumers in India. A smart television now starts at Rs 5,799, with the possibility of purchasing the other premium brands at considerable discounts. Holiday deals from Flipkart and Amazon are now the best deal to obtain more significant screen sizes.
The government reduced GST for all smart TV display types. The reduction in tax is from 28 per cent to 18 per cent, resulting in considerable price reductions. Companies are acting quickly, and brands like Thomson, Sony, LG, and Samsung have introduced significant smart TV price formats nationwide. These companies are passing those savings quickly onto the consumer.
The new TV prices hit the market just ahead of the anticipated festive season sales on Flipkart and Amazon. Both companies prepare for strong demand. Safe to say, there will be nice price offers leading up to and during these sales when companies need to move inventory, this can only favour the consumer. Growth in interest in affordable smart TVs. It is now fuelled by the GST reduction and even brands can compete on these different lower prices that they established.
Cheap smart TVs bring entertainment to the masses. Indian families can significantly upgrade their whole home viewing experience. Consumers can now purchase budget-friendly TV options.
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