Mana Ooru–Maata Manthi: Andhra Pradesh Innovative Village Outreach

Mana Ooru–Maata Manthi: The government of Andhra Pradesh has recently launched a path-breaking scheme, Mana Ooru–Maata Manthi (Our Village–Our Discussion). To enable direct interaction between state leaders and villagers. Unveiled by Deputy Chief Minister Pawan Kalyan, the scheme uses village cinema halls as nodal points of transmission to serve as go-betweens for live video conferencing, where citizens can submit complaints and receive instant responses from the government.

First Session: Interaction with Ravivalasa Village

The initial session took place on May 22, 2025, when about 300 villagers of Srikakulam district’s Tekkali mandal village Ravivalasa had gone to attend a play at the local theatre. Deputy CM Pawan Kalyan, who was in his office in Amaravati, interacted with them via live video and responded to some of the civic issues raised by the villagers.

Issues raised:

Improper drainage systems

Poor road access to cemeteries

Problems created during religious events such as Karthika Mondays and Mahashivratri

Government Scheme and Sanctioned Projects

Contrary to complaints, Pawan Kalyan sanctioned ₹15 crore to the development projects, which were:

14 cement concrete roads

4 canals

A dobi-ghat (open-air laundry)

A bus shelter

School compound and cemetery development

Also Read: AP Free Bus Scheme: Travel for Free Across Andhra Pradesh
Prioritizing People’s Participation
Besides infrastructure development, Pawan Kalyan gave top priority to people’s participation in village development. He encouraged:

Water conservation through the installation of cisterns in each and every house

Redeployment of unused government land to be used as playfields to promote physical activity and limit children’s TV watching duration

Future Potential

Mana Ooru–Maata Manthi can be scaled up across Andhra Pradesh. Thereby allowing more villages to directly interact with policymakers. Local space and technology being used to bridge the gap, the process is pushing transparency in governance. And making small communities assert themselves effectively.

With its visionary approach, Mana Ooru–Maata Manthi is an example of people’s involvement in governance, bridging the state leadership and the citizen. During the course of the program, it can enhance rural development, participation of citizens, and a responsive bureaucracy in Andhra Pradesh.